What is it?
Home Staging is defined by http://en.wikipedia.org/ as follows:
Home staging is the act of preparing a private residence prior to going up for sale in the real estate marketplace. The goal of staging is to sell a home quickly, and for the most money possible by attracting the highest amount of potential buyers. Staging focuses on improving a property to make it appeal to the largest number of buyers by transforming it into a welcoming, appealing, and attractive product for sale. Staging often raises the value of a property by way of reducing the home's flaws, depersonalizing, de-cluttering, cleaning, improving condition, and landscaping. For vacant homes, rental furniture is used to create a living space the buyer could "see" themselves in. Properly executed staging leads the eye to attractive features while minimizing flaws.
Why do it?
- Staged homes sell faster than non-staged homes.
- Staged homes present better than non-staged homes in the same price range.
- A staged home is appealing to a broader spectrum of potential buyers.
- Staged homes on average sell for 7%-10% over list price.
- The cost of staging is far less expensive than your first price reduction.
Seeing your home from the buyer’s perspective will help you better understand where and why changes or adjustments need to be made. As the seller, you need to change your home into a sellable commodity. As a professional stager, Jolene will help you through this process.
